JohnBaek, known as Dev.JB

I have worked across the boundary between technology and business.

I began in digital marketing and went on to build companies and products across AI, AR, O2O platforms, blockchain infrastructure, and digital finance.

I treat founding a company, writing code, building a brand, and protecting intellectual property as parts of one long product-building process.

Dev.JB signature alpaca character in an urban graffiti alley

Organizations I continue to lead

From technology R&D to mainnet and financial infrastructure, each organization is connected by one execution-driven approach.

2018

CODEBERG

Founder and CEO

An IT R&D company turning AI, AR, blockchain, and platform research into products

2021

MAMMOTH FOUNDATION

Founder and Chairman

Research and development for Giant Mammoth Chain, BaaS, and an onchain service ecosystem

2025

WANNA LABS

CEO

Stablecoins, RWA, digital assets, and global financial infrastructure

COMPANY RECORDS

I formed companies and moved products into the real world.

Only information suitable for public display has been summarized from the business registration documents provided.

01

CODEBERG Co., Ltd.

Representative
John Baek
Opened
November 28, 2018
Registered scope
Software and mobile app development, e-commerce, content and database services, advertising, and web production
02

MAMMOTH FOUNDATION Co., Ltd.

Representative
John Baek
Opened
August 11, 2022
Registered scope
Information and communications services, software development, and software supply
03

MAMMOTH LABS Co., Ltd.

Representative
John Baek
Opened
September 12, 2023
Registered scope
Software and mobile app development, real estate leasing, advertising planning, and website production
Source reviewed, sensitive details withheld

Registration numbers, corporate numbers, addresses, and email addresses are not published. These details are based on the supplied documents and are not a real-time confirmation of current business status.

A record of execution since 2011

The work grew from advertising and marketing into products, platforms, mainnet infrastructure, and finance.

2011-2014

From advertising to a technology company

I began in digital advertising and marketing and founded IMPMEDIA. Building an in-house R&D center and venture-company foundation expanded the business toward technology research and development.

  • Founded IMPMEDIA
  • Venture certification and in-house R&D center
  • Busan Mayor's Commendation and New Technology Innovation Award

2015-2017

Turning AI, AR, and fintech into products

Through MONSTER WORKS and its research center, I connected AI applications, location-based AR services, and fintech technology to working services and hardware.

  • MONSTER WORKS and R&D center
  • AI applications and AR services
  • Fintech business and mining systems

2018-2020

CODEBERG and platform expansion

I founded CODEBERG and developed security, blockchain, trading systems, and everyday platforms. Technology development and brand operations became one product system.

  • Founded CODEBERG
  • Developed RBTO and Bitrucks
  • Released AiinZ social commerce

2021-2023

Mainnet and onchain ecosystem

Through MAMMOTH FOUNDATION, I built wallets, distributed storage, a mainnet, and decentralized services, expanding the ecosystem around Giant Mammoth Chain.

  • Giant Mammoth Chain
  • GM Wallet and CoinFit
  • ivorySwap, EDEM, and LOOKCHIN

2024-2026

The next step in financial infrastructure

Building on mainnet and BaaS experience, I am developing businesses that connect stablecoins, RWA, digital securities, and global investment platforms.

  • Global Web3 roadshow speaker
  • Wanna Finance
  • Wanna Labs financial infrastructure

I studied technology, media, and management together.

Products and companies cannot be explained through one discipline alone. My public academic record crosses computer engineering, visual media, advertising, and business.

Computer EngineeringGyeongju University2004
Broadcasting, Photography and VideoDongju College2006-2008
Business AdministrationDongseo University2009
Advertising, Photography and VideoDong-eui University2011-2012
Business AdministrationSilla University2014-2016
AIM, College of BusinessKAIST2020-present

Results that remain beyond the products

Awards mark moments in time. Patents and trademarks preserve the problems solved and the names built. This site currently tracks a snapshot of eight registered patents and 22 registered trademarks.

View the IP archive
2014

Busan Mayor's Commendation and New Technology Innovation Award

2019

&Award, Specialized Company Winner

2019

Web Award Korea, Internet Service Grand Prize

2024

Next Generation Leader Award, IT

2025

Korea Innovation Award, Blockchain Grand Prize

Organized from the public record.

The timeline, affiliations, education, and recognition on this page were reconstructed from the public Wikipedia article. Business and rights status can change, so official records take priority.

View source on Wikipedia Reviewed 2026-08-29